Dec 30, 2024  
2022-2023 Catalog 
    
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2022-2023 Catalog [ARCHIVED CATALOG]

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BA 410 Marketing Research

Includes the definition of marketing research, the process of marketing research, classifications of marketing research and the stages in the research process.
Credits: 3
Prerequisite: BA 310  and BA 243 ; or MTH 243  and sophomore standing
Satisfactory Grading: Eligible for the Satisfactory/No Credit grade mode.


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