Jan 02, 2025  
2021-2022 Catalog 
    
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2021-2022 Catalog [ARCHIVED CATALOG]

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BA 486 International Marketing

A study of the influence of foreign markets, competition and government policy in creating and penetrating markets. Emphasis will be on marketing strategies developed in the U.S. for implementation in foreign markets.
Credits: 3
Prerequisite: BA 213  and BA 310 


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